All posts by: consultant

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It’s that time of year again — when so many of us are dragged kicking and screaming into summarizing the year, rating employees and writing a mini version of War and Peace for every direct report. No wonder why performance management has such a bad rep! But it doesn’t have to be this way. What if the reason […]

The transition to value-based care, health tech like artificial intelligence and machine learning, and the emergence of private insurance models will be some of the biggest changes to how the healthcare industry operates, according to Forbes. Forbes has issued predictions regarding changes to the healthcare industry for the past 10 years. Analysts at the publication […]

Unlikely brands are switching to subscription services and flaunting their personalities to reach modern consumers who have less disposable income but are inclined to purchase more than previous generations. Speaking at an event in Sydney last week, The One Centre CEO John Ford noted the marketing strategies of Mercedes-Benz and smaller players like Korean eyewear label […]

Bank Indonesia (BI) constantly implements a monetary operations strategy oriented towards maintaining adequate liquidity in the rupiah market and foreign exchange market. BI will also effectively commence the Domestic Non-Deliverable Forwards (DNDF) on Nov 1, 2018, BI Executive Director for Communications Agusman said in a statement received here on Saturday. BI is always strengthening policy […]

Seven common pitfalls trip up leadership teams. Great companies manage to create more value than the sum of their parts. Yet most struggle to select the right assets and operate them in the right way. Bain & Company research shows that just 1 in 11 companies outperform their market over a 10-year period. The rest […]

Whether it’s sales decks or product updates, a presentation tells a business’s story, but without a strategy in place, they could become a time-consuming and possibly legal mess. Every day, businesses are on the lookout for better ways to boost productivity, so they can grow their bottom line without sacrificing compliance. A forward-thinking company must […]

One of the biggest challenges a product manager will face (or an organization for that matter) is trying to elevate thinking and culture from a project level to a product level. Project Thinking Project thinking is fairly pervasive. Many folks, especially in software development, have spent a lot of their careers focused on projects and […]

Building a business can be a lonely endeavor. But marketing one doesn’t have to be. Co-marketing is about sharing audiences and resources between two complementary brands to execute a campaign that neither one could do as effectively alone. These strategic partnerships can benefit big businesses and new startups alike, sharing what they have instead of building […]

Branding strategies differ from platform to platform as each platform has its own unique tools and qualities. Uniqueness is the key to standing out as a business. As cliché as it sounds, it really is true and is the reason why one among every 5 competing businesses do exceedingly better than their rivals. How do […]